PROJECT HAIL MARY

2026

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SPECTACLE

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Amazon MGM

OVERVIEW

An international project spanning 3 markets, multiple production teams, and different drone counts, all in less than a month. Rocky appeared in Taipei, Berlin, and Toronto on a global light-show tour promoting the new AmazonMGM film.


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[Objective]

Use drones to deliver Project Hail Mary imagery to three international markets.


[Approach]

Build a core show and adjust to fit each market's production needs. Localizing text, adjusting drone count, and tweaking the showbox to remain within each location’s airspace permissions.


[Scale & Tech]

500 Drones Taipei • 600 Drones Toronto • 700 Drones Berlin


[Result]

Delivered three international drone shows in under one month, unifying Project Hail Mary activations across the globe.


[Press Coverage]

Taipei
Berlin
Toronto